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Price, markdown, promotions and fulfillment

OODARIS proposes price ladders inside your MAP, MSRP and margin floors, and when and how deep to mark down. It also proposes offers for each campaign. Order fulfillment is coming soon. By default, your merchandise planners approve prices and markdowns before they are written back.

Proposed by
2 Sell agents
Approved by
A woman with long dark hair in a black blazer, against a light grey office wall
SanaMerchandise planner, pricing and markdown

The Sell decisions

OODARIS proposes the answer to each of these.

  • Pricing, markdown & promotions

    • Which price ladder, and how deep and when to mark down?

      Watches
      Sell-through, weeks of cover, price elasticity and competitor prices, by cluster
      Approved by
      Merchandise planning, inside the margin limit merch finance set
      Written back
      Price conditions in SAP S/4HANA for 214 SKUs, reversible for 14 days
      See the worked example Which price ladder, and how deep and when to mark down?

    • How deep should each offer go, when, and for whom?

      Watches
      Promotion calendars, uplift and cannibalization, by segment and channel
      Approved by
      Marketing, with merchandising
      Written back
      Approved offers, to your promotion and pricing tools
      Agents

  • Order fulfillment

    • Order fulfillment chooses where each online order ships from: a warehouse, or a store that has the stock. It weighs the stock in each location, the cost and speed of delivery, and the size runs each store needs to keep selling at full price.

      Coming soon

Meet the agents for this stage

Composite roles drawn from live retail engagements

Full price through season exit

Pricing and markdown

Today
Price ladders and markdown cadence follow rules written seasons ago, and the first cut is often deeper than the stock needs.
With OODARIS
OODARIS proposes price ladders that follow elasticity, inside your MAP, MSRP and margin floors. It proposes markdown depth and timing to hit sell-through. For CL-03, a shallower first cut held for two weeks clears 90% of the units, against 91% with the deeper cut, at 8 points less discount.
A woman with long dark hair in a black blazer, against a light grey office wall
SanaMerchandise planner, pricing and markdown

CL-03 Suburban: markdown ladder

Needs approval

Ladder A, current

GM$ end of season
$1.42M
Average discount
38%
Sell-through, week 12
91%

Ladder B, proposed

GM$ end of season
$1.48M
Average discount
30%
Sell-through, week 12
90%

Nothing is written back until someone approves.

Writeback

  1. Price conditions, SAP S/4HANA, 214 SKUsQueued
  2. Markdown ladder B, CL-03, 18 doorsQueued
  3. Ledger entry 4417 sealed, reversible for 14 daysQueued
Both ladders simulated against CL-03's own sell-through historyIllustrative product view
Approved by
Merchandise planning, inside the margin limit merch finance set
Written back
Price conditions in SAP S/4HANA for 214 SKUs, reversible for 14 days
Agents
Guide
Plan a pilot for pricing and markdown

Bring this season's markdown plan.

In a demo, we walk it from the overnight check to the approved price ladder. A pilot runs one Sell decision on your data, with 8–12 weeks to a first live cycle.

Book a demoPlan a pilot

What happens next

  1. A reply within 24 hours

    A person on the OODARIS team reads your note and writes back to set up a first call.

  2. The first call

    We map the decision's data, handoffs and approvals, and show how OODARIS would work through it.

  3. A pilot, if it fits

    8–12 weeks to a first live cycle, run on your data with your approvals.